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Transparency & Data ProtectionTransparent Business Practices

Privacy Policy

How Diamond Fibre handles visitor inquiries, wholesale requests, website communications, and technical data in accordance with applicable Indian privacy laws.

Last UpdatedOctober 2026
Jurisdiction & Governing LawIndia (IT & DPDP Acts)
Manufacturing UnitRatlam, MP, India
Executive Summary

Key Privacy Highlights at a Glance

We believe in complete transparency. Here is a clear summary of how your information is handled.

Zero Customer PII Database on Web Server

Our website server does not store an online database of customer records. Wholesale form submissions are transmitted directly to our sales inbox via encrypted API dispatch.

Direct Enquiry Channels

Enquiries are handled directly by our sales desk in Ratlam via WhatsApp, phone, or email. We never sell, rent, or trade your contact details with external marketers.

Pseudonymous Usability Analytics

We use Google Analytics and Microsoft Clarity strictly to gauge aggregate traffic and website usability. Personal names, phone numbers, and form entries are never sent to analytics.

User Access & Correction Rights

Under Indian privacy laws, you have the right to request access, correction, or deletion of your enquiry records by contacting our Ratlam desk directly.

Section 01

Introduction & Scope of Policy

Diamond Fibre (also referred to as Diamond Fibres, "we", "us", or "our") is a bedding manufacturer based in Ratlam, Madhya Pradesh, India. We operate our own manufacturing unit producing four core bedding lines: mattresses (gaddas), pillows, seasonal razais, and blankets.

This Privacy Policy applies to the official website at https://diamondfibre.shop ("the Website") and governs how we collect, handle, process, and protect information submitted by individual customers, retailers, wholesalers, and institutional buyers.

The Website currently operates on a direct enquiry and trade-quotation model. Online retail transactions and automated payment checkouts are planned for a subsequent phase and are not currently active on this platform. This policy explains our verified practices regarding enquiry communications, technical server operations, and compliance with the legal framework of India.

Section 02

Information We Collect

We believe in data minimization: we only collect information that is strictly necessary to answer your product enquiries, discuss wholesale specifications, confirm freight logistics, and maintain website reliability. We distinguish between information you provide to us directly and technical data processed automatically by website infrastructure.

A. Information Submitted Directly by Visitors

When you interact with Diamond Fibre through our website or direct communication channels, you may submit the following personal or commercial details:

  • B2B Wholesale & Reseller Enquiry Form: Full Name, optional Business or Shop Name, 10-digit Indian Mobile Number, Preferred Contact Method (WhatsApp or Voice Call), Selected Product Categories (mattresses, pillows, razais, blankets), optional Estimated Quantity range, Destination City and State (to evaluate transport connectivity), optional Additional Requirements/Notes, and optional Customer Email Address.
  • WhatsApp Direct Conversations: When you click WhatsApp enquiry links or floating buttons on our website, you connect directly to our sales desk. We receive your WhatsApp phone number, display profile name, and any messages or specifications you share.
  • Direct Phone Calls & Emails: If you call our verified sales number (+91 7974644185) or email us (diamondfibreandcotton@gmail.com), we receive your phone number, email address, and the contents of your message.

B. Technical & Analytics Information Processed Automatically

When you navigate the Website, our web hosting infrastructure and privacy-conscious analytics services automatically process certain non-personally identifiable technical information:

  • Hosting & Server Logs: Standard HTTP server request headers, including your IP address, browser type and version, operating system, referring URL, pages viewed on our site, and access timestamps. These logs are processed automatically for network defense, error diagnostic analysis, and DDoS mitigation.
  • Google Analytics 4: Aggregated page visits, traffic sources, session duration, and device category. Analytics events transmit page URLs and document titles only; no customer PII or form payloads are ever passed to analytics.
  • Microsoft Clarity: Pseudonymous behavioral heatmaps, click patterns, and scroll depth to help us understand layout clarity and improve mobile navigation.

C. Information We Do NOT Collect

To ensure absolute transparency, we explicitly state that Diamond Fibre does not collect, deal with, or possess any of the following on this website:

  • No Account Passwords or Logins: The Website does not have customer registration accounts or password-protected user portals.
  • No Payment Card, Banking, or Financial Credentials: We do not process online credit card, debit card, net banking, or UPI checkout transactions on this website.
  • No Sensitive Personal Data or Information (SPDI): We do not collect biometric records, physiological health data, passwords, or financial account details as defined under Rule 3 of the Information Technology (SPDI) Rules, 2011.
Section 03

How We Use Your Information

Every piece of information collected by Diamond Fibre is used strictly for legitimate, declared commercial and operational purposes:

  • Responding to Product & Retail Enquiries: Sharing available product options, fabric prints, dimensions (such as standard 3×6 ft, 4×6 ft, 6×6 ft gaddas), current manufacturing runs, and retail pricing.
  • Processing B2B Wholesale Requests: Reviewing business requirements, assessing order volumes, verifying freight transport routes from Ratlam to your destination city, and providing wholesale quotations.
  • Fulfilling Commercial Orders & Delivery Logistics: Coordinating production scheduling, order packaging, dispatch, and delivery updates with logistics partners.
  • Customer Service & Communication: Following up on ongoing enquiries via your preferred communication channel (WhatsApp or voice call).
  • Website Security & Performance: Monitoring server health, mitigating automated spam through honeypot validation, and ensuring smooth mobile responsiveness.
Our Strict Commercial Promise

Diamond Fibre does not engage in unsolicited telemarketing, bulk SMS blasts, or third-party advertising campaigns. Your contact details are never sold, rented, or traded to data brokers or marketing agencies.

Section 04

Third-Party Services & External Platforms

To operate our website and communicate with customers, we work with trusted external service providers. We only share information with third parties where strictly necessary to provide our services:

1. WhatsApp / Meta Platforms, Inc.

Our primary direct enquiry channel uses WhatsApp. When you click a WhatsApp button or link on https://diamondfibre.shop, you leave our website and transition to WhatsApp (operated by Meta Platforms, Inc.). That communication takes place over WhatsApp’s platform and is subject to WhatsApp’s own Terms of Service and Privacy Policy.

2. Resend (Email Delivery Provider)

When you submit our B2B wholesale enquiry form, our web server transmits the structured form payload via Resend’s encrypted API directly to our internal sales inbox. Resend acts solely as a secure data transmission processor. Our server does not persist customer records in an online web database.

3. Analytics Providers (Google LLC & Microsoft Corporation)

We use Google Analytics 4 (Google LLC) and Microsoft Clarity (Microsoft Corporation) to evaluate pseudonymous website traffic and usability. These providers process aggregate data in accordance with their respective commercial privacy policies. They do not receive customer names, phone numbers, or enquiry contents.

4. Hosting & Infrastructure Providers

Our website is hosted on secure cloud infrastructure that processes standard HTTP web requests and maintains temporary server access logs for technical diagnostic and security purposes.

5. Legal & Statutory Disclosures

We may disclose personal information only if required to do so by applicable Indian law, a valid judicial order, or a lawful directive from an authorized government or law-enforcement authority, or when reasonably necessary to protect the legal rights, property, or safety of Diamond Fibre, our employees, or the public.

Section 05

Cookies & Tracking Technologies

Cookies are small text files placed on your device by websites you visit. Diamond Fibre uses only essential and privacy-conscious analytics cookies:

  • Essential Operational Cookies: Minimal technical session cookies that may be utilized by our hosting infrastructure to ensure secure, resilient page delivery.
  • Google Analytics 4 Cookies (_ga, _ga_*): Used to distinguish unique sessions and calculate aggregate visitor numbers, referral sources, and page popularity. These cookies do not identify you personally.
  • Microsoft Clarity Cookies (_clck, _clsk, MUID): Used to record anonymous interaction signals such as click coordinates and scroll distance to identify design bottlenecks on mobile devices.

Absence of Behavioral Advertising Pixels

We do not deploy third-party advertising tracking pixels (such as the Meta/Facebook Pixel, Google Ads remarketing pixels, or third-party ad network tags) designed to track your browsing activity across other websites for targeted commercial advertising.

Managing Cookies in Your Browser

You have full control over cookies. You can configure your browser (Google Chrome, Apple Safari, Mozilla Firefox, Microsoft Edge) to reject or delete cookies. Blocking analytics cookies will not restrict your access to any product information, photos, or WhatsApp contact options on our website.

Section 06

Data Storage, Security & Retention Practices

We implement reasonable security practices and procedures in compliance with Rule 8 of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the principles of the Digital Personal Data Protection Act, 2023.

Security Measures

All traffic between your browser and our website is encrypted in transit using industry-standard Transport Layer Security (TLS/HTTPS). Form submissions are safeguarded against automated bot spam using honeypot detection, and our operational server logs are strictly configured to prevent recording customer personal data.

While we implement commercially reasonable administrative and technical safeguards to protect your information, no method of electronic storage or transmission over the internet can be guaranteed as 100% invulnerable. We cannot promise absolute security.

Data Retention Policy

In accordance with our actual operational practice, Diamond Fibre does not retain customer personal information indefinitely or maintain an arbitrary online archive. We adhere to the following principles:

  • Enquiry Records: Correspondence received via WhatsApp, email, or wholesale form submissions is retained only for the duration necessary to address your product questions, negotiate wholesale terms, and support commercial order follow-ups.
  • Commercial & Taxation Records: Where an enquiry results in an actual commercial transaction or invoice, necessary billing and dispatch records are retained in our offline accounting systems for the statutory period required under Indian taxation and commercial laws (such as GST regulations).
  • Non-Persistence on Web Server: The website server does not store personal form submissions in a database. Once dispatched to our sales inbox, no duplicate online customer record is maintained on the web server.
Section 07

User Rights & Privacy Requests

Under applicable Indian data-protection regulations (primarily the Information Technology Act, 2000 and SPDI Rules 2011, as well as in voluntary alignment with the forthcoming Digital Personal Data Protection Act, 2023 framework), visitors and customers have specific rights regarding their personal data:

  • Right to Review & Access: You may request confirmation of whether we hold personal contact details regarding your enquiry and request a summary thereof.
  • Right to Correction & Updating: If any personal contact or business information you submitted (such as phone number, business name, or delivery location) is inaccurate or outdated, you have the right to have it corrected.
  • Right to Erasure & Deletion: You may request that we delete your enquiry contact records from our communication channels, subject to any statutory obligations requiring record retention (e.g. tax or accounting documentation for completed sales).
  • Right to Grievance Redressal: You have the right to register concerns or grievances regarding our handling of your enquiry information.

How to Submit a Request

To exercise any of these rights, please contact our team using our verified business email (diamondfibreandcotton@gmail.com) or phone (+91 7974644185). Please include your name, contact phone number, and a brief description of your request. To protect your privacy, we may verify your identity before processing the request.

We will review and respond to valid requests within a reasonable timeframe as prescribed under applicable Indian regulations.

Section 08

Children’s Privacy

Our website and bedding manufacturing business are directed exclusively to adult consumers, homeowners, retail shopkeepers, and wholesale commercial buyers. We do not knowingly market to, target, or collect personal information from children under the age of 18.

If you are a parent or legal guardian and believe that your child has submitted personal details through our wholesale form or communication channels, please notify us immediately at diamondfibreandcotton@gmail.com. We will promptly investigate and erase such information from our records.

Section 09

Changes to This Privacy Policy

Diamond Fibre may revise and update this Privacy Policy periodically to reflect changes in our manufacturing operations, updates to website capabilities (such as introducing direct e-commerce purchasing in a future phase), or changes in applicable Indian statutes and regulations.

When revisions are made, the updated version will be published directly on this page with an updated "Last Updated" date at the top. We encourage visitors and wholesale buyers to review this policy periodically to stay informed about how we safeguard enquiry information.

Section 10

Verified Business Contact & Grievance Redressal

In compliance with Rule 5(9) of the Information Technology (SPDI) Rules, 2011, and in progressive alignment with the grievance redressal framework under the Digital Personal Data Protection Act, 2023, Diamond Fibre provides verified contact details for all privacy-related questions, data access requests, and grievance redressal:

Diamond Fibre Privacy & Grievance Desk

For inquiries regarding this Privacy Policy, data access requests, or privacy concerns, connect with our team directly:

Business EntityDiamond Fibre (Diamond Fibres)Ratlam, Madhya Pradesh, IndiaView on Google Maps
Phone & WhatsApp+91 7974644185Monday – Saturday: 10:00 AM – 7:00 PM IST
Official Emaildiamondfibreandcotton@gmail.comPrivacy requests & grievance correspondence
Statutory Resolution

All privacy and data-rights inquiries submitted to diamondfibreandcotton@gmail.com will be acknowledged and addressed within applicable statutory timelines.

This Privacy Policy describes Diamond Fibre’s actual data practices across website inquiries, direct communications, and analytics in Ratlam, Madhya Pradesh.